10th Anniversary of the Heart Association
A Summer Festival Celebrating Ten Years of Dedication
To mark the 10th anniversary of the Heart Association in Zurich, Live Lab helped organize and execute a summer festival for current and former students and their families. Together, they created an experiential event that combined social interaction, creativity, and playful elements: market stalls, a circus-like atmosphere, interactive activities, and shared moments brought the association’s values to life and celebrated the growing community.
A Celebration of Connection
The anniversary celebration honored ten years of dedication to children and young people, who are supported through creative and educational programs. Live Lab assisted the Heart Association with the planning and execution of the event and also provided on-site support to ensure a cohesive experience for all participants.
A production with a circus vibe
The design captured the lighthearted spirit of a summer festival through various interactive stations. Market stalls, cotton candy, glitter tattoos, a photo booth, and a magic show created an open atmosphere that engaged people of all ages and provided space for spontaneous encounters.
Impact Beyond the Event Itself
The anniversary celebration strengthened the bonds between former and current students and their communities. The shared celebration highlighted what defines the work of the Heart Association: creative growth, trust, and community.
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